Good graphic design can be expensive. And if you’re a small business with a limited marketing budget, you might be wondering if spending such a...
Why every business owner needs to read this marketing blog
I could spend a lot of words talking about marketing tools, trends and theories that may or may not work for your business. Don’t get me wrong....
When is it time for a rebrand?
Remember that logo you had developed a few years ago (make that 10 years ago)? Your business logo could be embroidered on polo shirts. It might be...
5 Ways to Rank Your Michigan Business on Google
A huge part of any marketing strategy should include SEO (Search Engine Optimization). And since Google remains the top search engine, improving...
10 Critical Things Every Website Needs
Business website trends come and go. However, there is one constant that will never fade into the background: the reason why websites exist in the...
Why should companies use WordPress for their websites?
Whether you’re selling handmade products on Etsy or you’re a multimillion dollar company with multiple locations and hundreds of employees, there’s...
The ‘Low-Hanging Fruit’ of Marketing: Your Customers
A huge part of marketing is attracting new customers. But don’t forget that engaging your existing customers should also be a part of your marketing...
How a marketing agency can help your Michigan business
Whether you’re about to launch a new Michigan business or you're a long-time business owner, marketing is super important to your business’s...
Designer Dozen: 12 Professional Graphic Design Tips
Graphic Design Tip#1: Keep it clean Whether you are designing an 8.5 x 11 flier, a business card or anything in between, you always should be...
Why the Pure Michigan Marketing Campaign Has Had a Lasting Effect
Pure Michigan is considered to be one of the nation’s great state branding success stories. Locally, it has become the unofficial state motto. Pure...
Why you should start a blog for your Michigan business
No matter what stage you’re at with your Michigan business, your website’s blog will increase website traffic while attracting your ideal customer...
How to get traffic after you launch a website
You’ve just spent a significant portion of your marketing budget on a brand new website. You’ve sat through countless meetings with the website...