If you’re reading this, then it’s probably time to break up with your marketing agency At first, your heart was aflutter with the budding...
Marketing trends to budget for in 2019
Tools and tips to transform your business It’s not uncommon for businesses to apply the spaghetti noodle test with their marketing — throwing ideas...
Why your next website should be an inbound marketing website
If you view the purpose of a website as a digital business card at best, allow us to introduce you to the world of inbound marketing. To...
Keywords are dead. What’s next?
Why cornerstone content - also known as pillar pages - should replace your SEO strategy There is an old joke in the digital marketing industry when...
Why you should not hire a website designer
That headline is considered controversial in the digital world. The truth is that anyone can pay for an OK-looking DIY website using SquareSpace or...
How to write your brand’s origin story
In business, the brand is everything, because it reflects a mission close to your heart. You know your mission. Your employees know your mission....
How to respond to a negative online review
Not responding to a negative review is worse than receiving one No surprise here. There really isn’t a safe place on the Internet from strong...
14 questions to ask your web designer
Congratulations! You want a website. A solid online presence is hands down the best way to take your business global. Now the challenge is finding...