Easy and Cost-Effective Ways to Promote your Art Don’t let the phrase starving artist apply to you. In today’s digital world, there are numerous...
How to market your art
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Agile Design: How it works and why you should pay attention
Does this sound familiar? You are a business owner who needs professional graphic design work. You don’t have time for DIY design. You have a...
2020 marketing trends from the experts
If the dizzying array of marketing strategies doesn’t leave you spinning year-round, along comes the New Year’s blogs on top marketing trends. We...
Stop confusing sales with marketing
Wondering why your marketing isn’t working? It might not be your marketing. It could be your sales process. Then again, it might not be your sales...
10 Instagram Fails and What to Do Instead
Are you racking your brain trying to figure out how to run Instagram, but you’re coming up short on results? Instagram can seem like a giant mystery...
No more vanity metrics! Here are the marketing KPIs that matter.
Making sure you understand what's working with marketing determines the success of your business. Key Performance Indicators (KPIs) tell you how...
Micro-Moments tell you when. Let’s talk about the how.
The key to successful marketing involves two important facts: Know your audience Be helpful when your audience needs you to be Today’s audience is...
Personal branding is important. Here’s why.
Facebook. E-newsletters. Robo calls. Website pop-ups. Creepy personalized social media ads. The deluge of marketing messages has become so mind...
Messaging app marketing isn’t the future. It’s already here.
If the technological evolution of marketing gives your whiplash, it’s no wonder. The first marketing email was sent in 1978 — before the age of the...
Why marketing and accounting should work together
Accounting and marketing may seem like left and right brain endeavors that would have difficulty working together. The opposite is true. While...
6 Lowcountry brands that dominate social media
Facebook. Instagram. Pinterest. Twitter. (MySpace, you still around?) Social media is both the key to successful marketing and an emerging...
The importance and complexity of tourism marketing
Unlike any other industry, tourism tells a different kind of story If you’ve been on a vacation, then you’ve been a tourist. Do you remember why you...
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