Whether you operate an online business or one that is brick and mortar, online reviews hold a lot of weight with potential customers. This is...
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What the Fyre Festival can teach you about marketing
When Mike and I watched the Netflix documentary Fyre Festival: The Greatest Party That Never Happened, there were moments between popcorn chomps...
Help! Yelp won’t stop calling me.
Is Yelp's advertising worse than their sales tactics? Savvy business owners know they need a profile on major website directories such as Yelp in...
How to respond to a negative online review
Not responding to a negative review is worse than receiving one No surprise here. There really isn’t a safe place on the Internet from strong...