Ethics in Marketing - Bragg Media Marketing

Is your business missing out on purpose-driven marketing?

Jan 5, 2020 | Ethics in Marketing

Consumers expect brands to walk the talk, not just talk the talk. Whether you are a mom-and-pop shop on local Main Street or a multimillion dollar...

GDPR: What it means for you

Oct 22, 2019 | Digital Marketing, Ethics in Marketing, Web Design

In a world where unfathomable amounts of personal information live online, data protection is more important than ever before. Take, for example,...

How to do personalization without being creepy

Jul 29, 2019 | Digital Marketing, Ethics in Marketing

Ever feel like Alexa or Siri is listening? You were just talking about mom jeans (no judgment) and suddenly “Best Mom Jeans Ever” ads are popping up...

The traditional marketing agency model is dead.

Apr 21, 2019 | Ethics in Marketing

This time last year I embodied the very definition of insanity. I was stressed out and anxious. I was working long hours. Mike and I were creating...

Six signs your agency isn’t that into you

Dec 28, 2018 | Business Strategy, Ethics in Marketing, Marketing Plan

If you’re reading this, then it’s probably time to break up with your marketing agency At first, your heart was aflutter with the budding...

How gaslighting in marketing will damage your business

Dec 8, 2018 | Business Strategy, Content Marketing, Ethics in Marketing, Marketing Plan

It’s an understatement to say marketing has changed since the Mad Men era of print advertising — when actors posed as white-coat-wearing doctors to...