An online presence that generates qualified leads
Do you know how much traffic your website is getting? Do you know how many leads your website generates? What are the most visited areas of the website? Unfortunately, many business owners don’t realize that their website is more than their virtual business card, it’s the foundation of all of your marketing. The website should be your most active sales machine — a multi-tasking marketing tool that attracts, engages and delights your audience.
Bragg Media websites are typically designed through an inbound marketing process in which we target the right type of traffic for your brand — the people who will most likely buy what you’re selling.
With Bragg Media, you will have a website that pays you, not the other way around.
What about design?
How will my website look?
The Bragg Media team stays on top of technology and design trends. Our websites are professional, eye-catching and, best of all, custom.
Our team develops websites for startups, small to midsize companies, organizations and individuals that are not only beautiful but practical. We often find ways to lift administrative burdens through marketing automation, online forms or other special features that fit specific needs.
Today’s typical website visitor expects a lot from a website. They don’t just want web pages that are information packed and easy to navigate; they want a personalized experience that will accommodate their unique desires.
Bragg Media websites include:
- Intuitive design that delights your audience
- Latest content management systems that allow our clients to edit website text, add photos, embed videos and more
- Responsive design that looks great on a laptop, mobile device or tablet
- Full-bodied security that includes the ability to limit access to certain areas of the website and create multiple users with different security levels
- Compliance standards, including Secure Sockets Layer (SSL) standard security protocol and General Data Protection Regulation (GDPR)
- Training and support for dedicated members of your team
When can I expect my new website to generate results?
The answer to this question depends on the amount of digital marketing built into your website. If a web developer or digital marketing agency says anything more than that, look elsewhere.
The truth is search engine optimization (SEO) is constantly changing as buyer behavior changes. Being on the first page of Google is less important than it was five years ago, because there are a multitude of marketing channels that can get you qualified leads faster than you can say, “keyword optimization.”
All of Bragg Media’s websites go through an in-depth consultative and research process that involves identifying the audience; understanding their behaviors; and marketing the website toward your audience’s pain points, challenges and typical overall personality. It starts with the Bragg Strategy Session.
72% of consumers who did a local search visited a store within five miles
28% of searches for something nearby result in a purchase
74% of people say they use Facebook for professional purposes
Written articles, videos, and images are the three most engaging types of content on social media
Content marketing gets three times more leads than paid search advertising
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Marketing Automation Benefits Every Business
Artificial intelligence (AI) is no longer just hype. It’s happening now with best marketing practices. Marketing automation is being used to create time, save money, offer scalability, boost the customer experience, increase the lifetime value of the customer, generate better leads, nurture leads, predict client behavior, and A/B testing. As a HubSpot Agency Partner, Bragg Media Marketing has the training, resources and experience to integrate this all-in-one marketing platform for businesses of any size and any industry.
How do I know if my website is working?
A fantastic website is useless if it can’t convert leads with the right calls to action with landing pages, lead-generating forms and automated email responses.
The Bragg Media website process includes installation of web traffic tools such as Google Analytics, where our team tracks:
- Type of traffic coming into your site
- How long visitors are staying on your website
- Number of leads your website is bringing in
- What content your visitors are reading the most
- When these visitors are most active on your website
Bragg Media does not develop a website, hand it over and let it collect dust.
Each website is built with ongoing digital marketing to keep the conversation with your audience going. We provide monthly marketing reports with details on the patterns of audience behavior, number of leads coming in and what our team is doing to adjust marketing as needed to ensure your return on investment.
As an all-in-one creative agency, Heather and Mike Bragg have the talent, skills and experience to make your inbound website successful. With one conversation with Bragg Media, you will ignite a powerful online marketing presence that doesn’t have to be micromanaged. Bragg Media marketing agency uses a consultative process for every new website:
Research on your business and industry to pull together a Bragg Brand Workup outlining solutions for your success
A consultative process when we establish specific goals for your website that ensure return on investment; strategize your audience challenges, solutions and objectives for reaching that audience; discuss design, organization and functionality for the website
Sitemap development of your website that must meet your approval before it heads over to the design phase
Design and testing of your website
Tweaking the website as needed and testing again
Launch of a new website solution that brings results.
Yes! I am ready to hire a marketing agency for my website.
Schedule an initial free consultation with Bragg Media today!